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This document outlines the campaign goals, purpose, challenges, and KPIs of the "Heart of Christmas" campaign and provides explanation into the mindset behind the program and campaign direction.
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This is a very useful resource to use when planning out a fundraising campaign of any kind or getting inspiration for new fundraising projects that could effect church bodies and communities as a whole.
Building from the ground up? Going through a re-org? Need help with your marketing strategy? We have docs for that.
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